“Necessity is the mother of invention.”
This is precisely what you and I have learnt during our existence on this planet earth. But things are changing and the above statement no more hold true in the modern world scenario. The forces of market has made it read something like this “Invention/innovation is the mother of necessity.”
Every single day sitting in front of my TV of a slim kind I see advertisement of Flat LCD television which offer picture in million & zillion of colors, and honestly I am tempted to buy it. And this despite of the following facts 1, my current television is doing its duty very well. 2, my very human eyes can’t recognize more than 10,000 let alone those million & zillions of color. So I hope by this small example you have got the drift that what I intend to discuss here. There is no necessity, there is no need but still I want to buy one and television is just one example, there is a very long list Mobile phones, laptops, cars, cameras, clothes and what not.
So why it is so, why I want all these things? There should be some reason behind this, there have to have a logical, rational explanation. So let’s try to have one.
“Invention is the mother of necessity.”
And this is the answer, just because a multinational corporation has come up with a not so useful product, they want you to buy one. Means they want you feel the necessity of the same because they have invented or innovated something new. And believe me they will make you believe that if you are not watching your faviourate show on a HD television you are a big time low life, if you are not using their even more complicated touch screen 3G phone you have no right to talk. And this is not just the case with commodity market, service market is no different.
You get yourself the best possible option of DTH services available in market but next day you feel heartbroken, you feel robbed because the same provider is offering a better option, and they want you to buy this one also and believe just to keep your ever growing ego you will get this one too.
These are few classic cases of how New Inventions are causing new needs which technically never existed.
And with the passage of time even we are developing habits which supports this phenomenon. The urban families have growing tendency of visiting the malls, and the aftermath is they visit different shops and end up buy this thing or that thing, and the bottom-line is they really don’t need any of that stuff.
This particular phenomenon finds it roots in the fact the market is highly saturated, the very survival of MNCs depends upon the repeat buyers and to turn a buyer into a repeat buyer they need to come with new products, which in most cases are just marginally better version of their existing products and services.
Ad subsequently through different means of marketing/advertising they manage to develop a need of the same in targeted customer group. This subsequently results in this new world modern saying “Invention is the mother of necessity.”
So can we point a finger on someone for this?
No, we can’t, this is a vicious circle and there is actually no looking back.
PS: The article is written keeping consumer point of view in mind.
Tuesday, December 1, 2009
Saturday, October 31, 2009
A Book Review: Two States-Story of My Marriage
I am back at it; yes, I am doing a review once again. No its time it’s not a movie this time its book. The book in question here is the latest release, number four to be precise, from one of the most successful (at least commercially) modern writer of recent times, yes you guessed it right I am talking about none other than Mr.Chetan Bhagat. “Two states-story of marriage” draws inspiration form the real life story of Mr.Bhagat’s marriage, I don’t know this writer told so. Moreover, I have no reason not to believe so. I have a confession here I didn’t like the last book of Mr.Bhagat “Three mistakes of my life” (add relatively here). Therefore, with this book, Mr.Bhagat has a mammoth task of retaining a losing fan and he should feel happy that he managed to do so. Mr. Bhagat I am a fan again. The book has a marvelous flow, once you start reading it there is just no looking back. I was just hooked to it, I just became a part I wanted to know what going to happen next. I know I am making it sounding like murder mystery, but this is the beauty. I read this book just after finishing a typical James Patterson novel but it didn’t have the same effect. A simple story is been told in a great manner. I will give full marks to Mr.Chetan Bhagat for this one.
PS: Go grab your copy at the nearest bookstall, its money well spent.
PS: Go grab your copy at the nearest bookstall, its money well spent.
Lets keep this alive.
It has been a long time a wrote anything here, as a matter a fact I didn’t wrote anything anywhere. I thought that it would be fairly easier to maintain a small blog-spot of yours, but take my word its not, at least for me. Hats off to all you people who manage to maintain a flow of continuous writing on your respective blog-spots. When I started mine, I thought that I will keep filling in this space with this thing or that thing or something but was I wrong. Yes I was. I failed and I failed miserably.
So what now, what do I do now?
Oh I didn’t notice but I have posted something to my blog-spot J.
Now lets the fingers rolling (On Keyboard).
So what now, what do I do now?
Oh I didn’t notice but I have posted something to my blog-spot J.
Now lets the fingers rolling (On Keyboard).
Saturday, August 1, 2009
My Photogenic Miniatures
I have few hobbies to name, one is collecting automotive scale models and another newely developed hobby of mine is photography. I will talk about these and my other hobbies in detail some other time. Now i just wanted to show that what heppens when my above mentioed two hobbies come into each others company. 
Camera Used: Canon Powershot S3 IS.
Love Aaj Kal: A Review
My Very First Movie Review:
Love Aaj Kal:
I really don’t remember when it was the last time when I saw a movie on the very first day of its release. And frankly speaking I am no big fan of Deepika padukone or Saif Ali khan which could have made me do otherwise in case of Love Aaj Kal, its just happened. My dear wife showed interest in watching the movie and there we were.
So what you managed to understand from the title and promos of movie, what I gathered from these that it about what love used to be in yesteryears and what it has become today.
And at the very onset of my review I will make it very clear to the readers that Imtiyaz Ali, the director of the movie has done a fantabulous job of doing so.
Love is the purest form of human emotion. In past love used to be a chaste feeling devoid of any worldly and practical angles. Expectations were not sky high as these have became today. It was the last thing in the world that can be categorized under symbiotic relationship of give and take. But world is changing, we are seeing rapid growth, everything is changing some for good some for bad but changes are there nonetheless. In between all this Love has failed to manage to safeguard itself from getting corrupted. People has come with their very own definitions of love, they mould it the way they want it to. No. I won’t be getting into minute details; you are no fool so that you can’t understand what I mean. So what the conclusion is LOVE, the real love, is history? No its not. It still exists in its purest form here there or somewhere in the corner of heart of some. And It will remain so, LOVE is immortal, it will exist till the end of eternity.
This is no movie review, these seems more like my POV on the topic of love. I know that’s precisely what you are thinking. But the thing is I completely identify with the basic plot of movie, that love was here, love is here and love will be here.
And Movie is good, go catch it at the nearest movie hall at the very first given opportunity. And I should mention that Saif and Deepika have played their parts with complete élan.
Oh wait a minute the movie talk a about a new concept too, “Break Up Party”.
That’s all from my side.
Please drop a comment or two that how you liked or disliked my very first not so extensive movie review.
I really don’t remember when it was the last time when I saw a movie on the very first day of its release. And frankly speaking I am no big fan of Deepika padukone or Saif Ali khan which could have made me do otherwise in case of Love Aaj Kal, its just happened. My dear wife showed interest in watching the movie and there we were.
So what you managed to understand from the title and promos of movie, what I gathered from these that it about what love used to be in yesteryears and what it has become today.
And at the very onset of my review I will make it very clear to the readers that Imtiyaz Ali, the director of the movie has done a fantabulous job of doing so.
Love is the purest form of human emotion. In past love used to be a chaste feeling devoid of any worldly and practical angles. Expectations were not sky high as these have became today. It was the last thing in the world that can be categorized under symbiotic relationship of give and take. But world is changing, we are seeing rapid growth, everything is changing some for good some for bad but changes are there nonetheless. In between all this Love has failed to manage to safeguard itself from getting corrupted. People has come with their very own definitions of love, they mould it the way they want it to. No. I won’t be getting into minute details; you are no fool so that you can’t understand what I mean. So what the conclusion is LOVE, the real love, is history? No its not. It still exists in its purest form here there or somewhere in the corner of heart of some. And It will remain so, LOVE is immortal, it will exist till the end of eternity.
This is no movie review, these seems more like my POV on the topic of love. I know that’s precisely what you are thinking. But the thing is I completely identify with the basic plot of movie, that love was here, love is here and love will be here.
And Movie is good, go catch it at the nearest movie hall at the very first given opportunity. And I should mention that Saif and Deepika have played their parts with complete élan.
Oh wait a minute the movie talk a about a new concept too, “Break Up Party”.
That’s all from my side.
Please drop a comment or two that how you liked or disliked my very first not so extensive movie review.
Pic Courtsey: Internet
Thursday, July 30, 2009
Superbike: The Epitome of Biking
Superbike:
Super bike, what does this term mean? Let’s try to define this. A bike: A two wheeled motorized vehicle use for the purpose of mobility. Super: A quality of being better, far better than the rest. So a Super bike can roughly be defined as a motorized two wheeler which is better than the rest.
In modern biking context the term Superbike is used for high performance bike, a bike which produce huge amount of power, has the best chassis component to effectively harness all the power available. These superbikes use several engine configurations e.g.
Inline four , V twin , boxer twin or flat twin , parallel twin or inline two etc. In line four and v twin though are the most famous and widely used engine configurations. Most of the Japanese Superbike manufacturers like Honda, Kawasaki, Suzuki and Yamaha use in line configuration while European manufactures like KTM, Ducati etc prefer the v twins.
As far as the engine displacement is concerned it ranges from 250 cc to 1400cc. On the basis of displacement these bikes can be categorized in the following manner the 250CCs are considered as beginners Superbike as these produce lower amount of power compared to full blown Superbikes. 600CCs are called supersports and is a logical step before reaching the liter class 1000cc bikes. Higher displacement bikes like 1352 cc Suzuki Hayabusa and Kawasaki ZZR 1400 are called sports tourer. Though there are few exceptions to this as few European sports bike displace more than 1100CCs.
The styling is also a major criterion to distinguish these bikes; normally these can be categorized as naked sports like Honda CB 1000R . These bikes are devoid of any kind of fairing or wind protection and are best suited for city riding and up to a certain extent commuting. High speed runs on these bikes can be trouble as these machines offer no or very little wind protection.
Semi faired like Suzuki Bandit, Suzuki SV series these bikes make for a potent touring machine as the riding is stance is not aggressive as that of fully faired sports bike and coupled with this relaxed riding position semi fairing of these bikes work as boon for tourers who love munching miles on highways..
Fully faired like Yamaha R1, Honda CBR these machine are replicas of their racing cousins which do duty on racetracks. The riding stance is very aggressive and these serve the purpose of quenching the thirst of all those wannabe Rossis and Stoners of the world.
Supermotord like Ducati hypermotord , these are very distinct to look at as their styling is very unconventional, and these makes for superb hooligan tool for popping wheelies and sliding out of corner.
We have shunned Cruisers here in this discussion as they are breed apart and can’t directly be compared to Superbikes.
Super bike, what does this term mean? Let’s try to define this. A bike: A two wheeled motorized vehicle use for the purpose of mobility. Super: A quality of being better, far better than the rest. So a Super bike can roughly be defined as a motorized two wheeler which is better than the rest.
In modern biking context the term Superbike is used for high performance bike, a bike which produce huge amount of power, has the best chassis component to effectively harness all the power available. These superbikes use several engine configurations e.g.
Inline four , V twin , boxer twin or flat twin , parallel twin or inline two etc. In line four and v twin though are the most famous and widely used engine configurations. Most of the Japanese Superbike manufacturers like Honda, Kawasaki, Suzuki and Yamaha use in line configuration while European manufactures like KTM, Ducati etc prefer the v twins.
As far as the engine displacement is concerned it ranges from 250 cc to 1400cc. On the basis of displacement these bikes can be categorized in the following manner the 250CCs are considered as beginners Superbike as these produce lower amount of power compared to full blown Superbikes. 600CCs are called supersports and is a logical step before reaching the liter class 1000cc bikes. Higher displacement bikes like 1352 cc Suzuki Hayabusa and Kawasaki ZZR 1400 are called sports tourer. Though there are few exceptions to this as few European sports bike displace more than 1100CCs.
The styling is also a major criterion to distinguish these bikes; normally these can be categorized as naked sports like Honda CB 1000R . These bikes are devoid of any kind of fairing or wind protection and are best suited for city riding and up to a certain extent commuting. High speed runs on these bikes can be trouble as these machines offer no or very little wind protection.
Semi faired like Suzuki Bandit, Suzuki SV series these bikes make for a potent touring machine as the riding is stance is not aggressive as that of fully faired sports bike and coupled with this relaxed riding position semi fairing of these bikes work as boon for tourers who love munching miles on highways..
Fully faired like Yamaha R1, Honda CBR these machine are replicas of their racing cousins which do duty on racetracks. The riding stance is very aggressive and these serve the purpose of quenching the thirst of all those wannabe Rossis and Stoners of the world.
Supermotord like Ducati hypermotord , these are very distinct to look at as their styling is very unconventional, and these makes for superb hooligan tool for popping wheelies and sliding out of corner.
We have shunned Cruisers here in this discussion as they are breed apart and can’t directly be compared to Superbikes.
My Very First Ride to Hills
My very first ride to Hills:
I wanted to ride and I wanted to ride to hills, almost n number of times the plan was made and almost equal number of times it was scraped due to some or other reason. So I have severe doubt about the success of my n+1 number of plan, when I suggested my dear friend Bobby a weekend ride to some near by hill station. I will use this opportunity to tell you something about Mr. Bobby aka Aryan, he is an avid tourer and a fabulous photographer, in short a superb ride partner to anywhere.
The next thing was to decide upon a destination which can be done to and fro in short span of two days. But one thing was for sure we will be riding either to Himchal pardesh or Uttrakhand. Together these two states offer huge number of destination to someone who is residing in and around Delhi/NCR. In the due course of discussion, planning contemplating some other riders also becomes the part of this proposed ride. Narkanda was considered as the first choice but distance of 400+ kilometers from Delhi made it a little impractical to do in two days time. Here comes the kasuali into the scene, yes you are right this is the same place where Jaadu landed in his state of the art spaceship and turned Hrithik from zero to hero, but jaadu’s jaadu didn’t work on us and because of some unknown reason it was marked out too.
This is where Mr. Imran famously knows as Born2Lead or B2L came with the idea of going to Lansdowne, now this is a small hilly area with Garwhal rifles army cantonment.
The distance of just 250+ kilometers from Delhi make it just a perfect getaway for the hustle bustle of Capital city.
Destination was decided, riders were ready in short we were ready to roll. The meeting point was Mohan nagar, ghaziabad. I started from my place at 4:15 am and at 4:30 I was at the meeting point. Now I was waiting for the fellow riders to join me. I was full of excitement and anticipation this was “The Moment” I am finally riding and I am riding to hills, it may be relatively a short ride but it’s a ride nonetheless.
And this is just the beginning.
I wanted to ride and I wanted to ride to hills, almost n number of times the plan was made and almost equal number of times it was scraped due to some or other reason. So I have severe doubt about the success of my n+1 number of plan, when I suggested my dear friend Bobby a weekend ride to some near by hill station. I will use this opportunity to tell you something about Mr. Bobby aka Aryan, he is an avid tourer and a fabulous photographer, in short a superb ride partner to anywhere.
The next thing was to decide upon a destination which can be done to and fro in short span of two days. But one thing was for sure we will be riding either to Himchal pardesh or Uttrakhand. Together these two states offer huge number of destination to someone who is residing in and around Delhi/NCR. In the due course of discussion, planning contemplating some other riders also becomes the part of this proposed ride. Narkanda was considered as the first choice but distance of 400+ kilometers from Delhi made it a little impractical to do in two days time. Here comes the kasuali into the scene, yes you are right this is the same place where Jaadu landed in his state of the art spaceship and turned Hrithik from zero to hero, but jaadu’s jaadu didn’t work on us and because of some unknown reason it was marked out too.
This is where Mr. Imran famously knows as Born2Lead or B2L came with the idea of going to Lansdowne, now this is a small hilly area with Garwhal rifles army cantonment.
The distance of just 250+ kilometers from Delhi make it just a perfect getaway for the hustle bustle of Capital city.
Destination was decided, riders were ready in short we were ready to roll. The meeting point was Mohan nagar, ghaziabad. I started from my place at 4:15 am and at 4:30 I was at the meeting point. Now I was waiting for the fellow riders to join me. I was full of excitement and anticipation this was “The Moment” I am finally riding and I am riding to hills, it may be relatively a short ride but it’s a ride nonetheless.
And this is just the beginning.
Tuesday, May 5, 2009
Lets get started.
what i am gonna write over here ? i have no idea man, i heared about this thing called Blogging a long time back, but thats about it. I never went ahead and started a blog of mine, reasons: i didnt have anything as such to share/write or i was not interested enough. I am not sure about the reason but i just didnt do it.
So what changed now? why am i here? hmmm let me think..even now i am not sure about the reason. Its like earlier i was not here beacuse i was not here, and now i am here becasue i am here. I hope you get the drift.
Right now i dont have much to share, but it has started and i will try to take it a long way.
So what changed now? why am i here? hmmm let me think..even now i am not sure about the reason. Its like earlier i was not here beacuse i was not here, and now i am here becasue i am here. I hope you get the drift.
Right now i dont have much to share, but it has started and i will try to take it a long way.
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